
As we, at Yunus Social Business, are tracking and seeing the devastating effect of the Covid-19 virus in the countries where we work, live and hail from, we have been wondering what are the best ways to use our assets.
The Corona pandemic will hit particularly hard the developing countries with harsh sanitary, social and economic consequences for their populations. The healthcare systems do not have the capabilities to address such a crisis while governments are unable to offer the social and economic policies to protect the most vulnerable individuals.
Hence we fiercely believe in the potential of existing solutions created by social entrepreneurs to prevent the Bottom of the Pyramid from the direct or indirect impact of Covid-19. Supporting the leaders who are racing to build new solutions, we aim to safeguard and accelerate the existing ones.
In addition to the action of social entrepreneurs, we stand by our claim that corporations should better understand, articulate, and act on their purpose. Now is the time to do so in the most meaningful way, by leveraging their assets and resources to contribute to solving the challenges we face as a global, connected humanity — challenges that are so vast & complex, no one can solve them on their own.
Tapping into our resources and love for networks, we are developing the 2 distinct responses :

Neben der Digitalisierung müssen sich Unternehmen der „social disruption“ stellen. Unsere Gründerin Saskia Bruysten ist überzeugt: Wer einen positiven Beitrag zur Gesellschaft nicht bald als Teil seines Kerngeschäfts versteht, ist bald weg vom Fenster.

Is it possible for a fledgling social business to source to a large corporation? Sounds tough, but we know it can work! Corporations have so much to learn from social businesses about putting people and the planet first - and corporations are a great opportunity for a social business looking to scale. It can be the perfect combination. But it needs work.

In this interview, we uncover the steps that Zurich is taking to implement social procurement in their organisation including the nuances of working with the local implementation of an international strategy, as well as ambitions for the future.