
As we, at Yunus Social Business, are tracking and seeing the devastating effect of the Covid-19 virus in the countries where we work, live and hail from, we have been wondering what are the best ways to use our assets.
The Corona pandemic will hit particularly hard the developing countries with harsh sanitary, social and economic consequences for their populations. The healthcare systems do not have the capabilities to address such a crisis while governments are unable to offer the social and economic policies to protect the most vulnerable individuals.
Hence we fiercely believe in the potential of existing solutions created by social entrepreneurs to prevent the Bottom of the Pyramid from the direct or indirect impact of Covid-19. Supporting the leaders who are racing to build new solutions, we aim to safeguard and accelerate the existing ones.
In addition to the action of social entrepreneurs, we stand by our claim that corporations should better understand, articulate, and act on their purpose. Now is the time to do so in the most meaningful way, by leveraging their assets and resources to contribute to solving the challenges we face as a global, connected humanity — challenges that are so vast & complex, no one can solve them on their own.
Tapping into our resources and love for networks, we are developing the 2 distinct responses :

This month we have completed the second program week of our third accelerator cycle in São Paulo focusing on customer development and impact. We were particularly excited to expand to an entirely new continent and increasing our global exposure by including more diversity in stops.

Earlier this year we took a group of philanthropists and partners to visit some of the social businesses in our portfolio in Uganda including Godson Commodities, Impact Water & Tugende. We also visited Kenya to see some of our pipeline companies.

If we can comprehend the severity of the massive Corona war, we had better prepare ourselves appropriately. As our everyday life goes on today, it is very clear that we have not been able to present the picture of what is about to happen to the entire nation almost overnight.